Another week…and another peek into the Sports Media Journal Inbox…
Solid Ratings Numbers for Final Four- CBS is reporting that ratings for Saturday’s Final Four games from Houston registered an average rating of 8.9, the same as 2010 and the highest since 2005…
It’s Masters Week and CBS is Prepping for Online Coverage- As coverage of the 2011 Masters begins this week, CBSSports.com has announced that it will have three online channels to cover the tournament. Masters Live will feature 75 hours of online video coverage, including a channel featuring the action at Amen Corner (holes 11,12, & 13), one at holes 15 & 16, and one dedicated to a featured group. CBS will employe special announcers for each of the three channels. Ian Eagle, Jerry Foltz, and Andrew Catalon will anchor coverage on the three channels respectively. CBSSports.com will also provide other special programming from Augusta.
Sirius XM has the Masters Covered on Radio- Sirius XM Radio will be providing hole-by-hole coverage of the Masters. Live coverage will begin at 2pm ET Thursday through Sunday on Sirius channel 209 and XM channel 146.
CBS College Sports Officially Re-branded as CBS Sports Network- CBS College Sports Network is no more. Beginning today, the network will now be known as College Sports Network. Here is the network’s new logo:

ESPN Announces Name and Logo for University of Texas Network- In anticipation of it’s launch in August, ESPN has announced that the new 24-hour sports channel for the University of Texas Athletics will be called The Longhorn Network. here is the network logo:
